About Us
At ProFurnishing Pte Ltd (ProF) 博富软装私人有限公司, we believe in the perfect combination of quality, style, and value. What sets us apart is our commitment to customer satisfaction. We ensuring that our clients receive not only exceptional products/services but a memorable experience every time. We work closely with you to understand your needs, providing expert advice and ensuring a seamless installation experience. Whether you’re remodelling a single room or designing a large-scale project, we’ve got you covered with professional, reliable service from start to finish.
We are also the distributor for “AMAZON” Brand in Singapore, which is a reputable branding for carpets and vinyl flooring across Malaysia since 2010 and accredited by Singapore Green Label for Environmentally. Products that carefully sourced from the best manufacturers to ensure that every finish we provide stands the test of time and meets the highest industry standards.
Our Niche & Vision
We strive to be the go-to destination for all your floor and wall finish needs, helping to create spaces that reflect your personality and style. Our team is constantly exploring the latest trends and innovations in the industry, so you always have access to the best, most modern, affordable and sustainable finishes available.
As we continue to grow, our focus remains on delivering excellent products, unparalleled customer service, and design solutions that exceed expectations. We aim and commit to become the sustainable leader in the floor and wall finishes industry, providing and integrating sustainable practices, products into business strategies, organizational cultures and community initiatives for every space. We are ready to work towards and contribute to the green society in align with the United Nation Environment Programme.
Core Values
Our core values are derived from our company name as “PROF”. Professionalism, Resilience, Originality and Faith.
Professionalism
- Act with Integrity
- Provide Consistent Quality
- Promote Respect
- Commit to Continuous Improvement
Professionalism is at the heart of everything we do. We understand that trust and credibility are the foundation of lasting relationships with our clients, partners, and colleagues. Our commitment to professionalism means we uphold the highest standards of integrity, respect, and expertise in all our interactions.
We believe in delivering exceptional service and maintaining a polished, approachable demeanour in every situation. Whether we’re assisting a client with their project, collaborating with partners, or working within our team, we always prioritize clear communication, accountability, and a solution-focused approach.
Resilience
- Adapt to Change
- Persevere through Challenges
- Learn from Setbacks
- Maintain a Positive Outlook
Resilience is a cornerstone of our success and a value that drives us forward, no matter the challenges. We believe in the power of perseverance, adaptability, and a positive mindset to overcome obstacles and emerge stronger, no matter what.
In the face of change, adversity, or unexpected hurdles, we stay focused on our goals, maintaining an unwavering commitment to excellence. Whether we are tackling new projects, navigating market shifts, or responding to client needs, we approach every situation with determination and resourcefulness.
Originality
- Encourage Creative Thinking
- Deliver Unique Solutions
- Challenge the Status Quo
- Inspire Individuality
Originality is at the heart of our creative spirit and innovation. We are dedicated to offering fresh, unique solutions that set us apart and help our clients stand out. We believe that true value comes from thinking beyond the ordinary and constantly pushing the boundaries of what’s possible.
Our commitment to originality drives us to deliver products and services that are not only functional but also distinctive and inspiring. We embrace creative thinking and encourage bold ideas, ensuring that everything we do reflects our passion for innovation and individuality.
Faith
- Trust in our Team
- Have Confidence in our Vision
- Foster Trust with Clients
- Embrace Hope and Optimism
Faith is a guiding force that shapes our approach to business and relationships. We believe in the power of trust, hope, and conviction—whether it’s faith in our team, our products, or our vision for the future. Faith is not just a belief; it’s a commitment to stay grounded in our values, even in the face of uncertainty.
We trust in the potential of what we can achieve together and have confidence in the positive impact we can create for our clients, partners, and community. Our faith encourages us to persevere through challenges, remain optimistic about the future, and take bold steps toward innovation and growth.
Product's Lineup
Multiple product ranges with thousands of patterns, designs & motifs from the affordable to the premium including polypropylene (PP) carpet tiles, nylon carpet tiles, bespoke carpet tiles, economy broadloom carpet, premium broadloom carpet, Axminster broadloom carpet, vinyl tiles, vinyl sheets, commercial wallpaper and digital print wallpaper.
